marketing

This page is the archive for posts in the "marketing" category. This place is Citizen Gamer, a little website chronicling the interesting, weird, and funny things surrounding the games and the people who play them. Feel free to look around.

In space, no one can hear you bitch about in-game ads

In the future, no MMORPG will ever die, but instead the ratio of ads to players will eventually increase so much that it collapses in on itself. (from the PlanetSide forums)

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Challenge everything

Including any semblance of subtlety or decorum at a college quarterback “competition”:

Nike is an official sponsor of the EA Sports Elite 11, which its organizers call a “campetition” for quarterbacks. Orange-flavored Cytomax is the camp’s official sports drink. Muscle Milk Carb Conscious Lean Muscle Formula is the official protein drink, available in vanilla [...]

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SWAT 4 patch brings in the ads

Awhile back a patch for the PC game SWAT 4 added streaming ads:

While playing the latest version of SWAT4 with a friend, we noticed something was rather different. The particular level we were playing was modelled on a random gas station and convieince store.

In the game, the player can [...]

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Giving the World of Warcraft a Coke

A commercial mixing Coke and World of Warcraft, two great tastes that go great together.

[via]

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Game companies closer to getting a clue about women gamers

Marketwatch has an article about the games women play and the companies marketing to them:

But a respectable foundation on which the industry can build the ranks of female customers appears to be in place, as 43% of all gamers now are female, according to the Entertainment Software Association. The average female gamer over [...]

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Blog Bits: Elijah Wood Edition

We can all agree that the MTV special was an unmitigated success, laying Nintendo, Sony, and Infinium Labs on their asses in one fell swoop. Maybe for the “sheeple” anyway, intially alternating between excitement and dismay at the realization that significantly less road ruling and ride pimping would be going on that night but [...]

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Xbox 360 revealed on MTV

So in half an hour the MTV Xbox rockin’ good time extravaganza begins and maybe we’ll even learn something that wasn’t already leaked, like C.C. Deville’s favorite drink. It doesn’t air on the West Coast until three hours later so I don’t know of there will be any point since everything will already be leaked [...]

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Pepsi in Japan includes free Mario Bros. tape

I wish our Pepsi was this cool. It’s all part of a promotion tying in the “new” (for Japan) Pepsi Twist that includes a Pepsi-themed DS. [via]

At least Nintendo sells out in a cooler way than poor Sony, whose allegedly Coke-themed PSP just had a little Coca-cola logo on it. Good thing this is all [...]

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A lot of video game TV ads

Sure, nobody needs this many TV ads about video games (around 2200 according to the proprietor), but it’s comforting to know they’re there, just in case. Also good to know that you can purchase burned DVDs with the whole collection if you can’t suck them down fast enough. That last sentence may have negative connotations [...]

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Xbox 360 viral marketing site spreads too quickly, dies

With all the attention surrounding I Love Bees, you can bet that Microsoft wanted some of that sweet, sweet lovin’ for The Main Event, the next console, and so we have ourcolony. Read all about it at GameSpot or go to the site itself, which may actually load something slightly more interesting than “The Colony [...]

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